Portfolio Info

  • Category Hyper-Casual Game Development
  • Date 28 Dec, 2024
  • Project Requirements Create a hyper-casual puzzle game with simple mechanics, comprehensive analytics, and optimized monetization strategies for maximum user acquisition and retention.
  • Budget $25,000.00
  • Project Manager Anna Petrov
  • Location Moscow, Russia
  • Project Duration 8 weeks
  • Rating

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Hyper-Casual Puzzle — Unity + Analytics

Hyper-Casual Puzzle — Unity + Analytics

Simple yet addictive puzzle mechanics with comprehensive analytics, A/B testing, and monetization optimization.

We developed a hyper-casual puzzle game that demonstrates our expertise in creating simple yet engaging mobile games. The game achieved 25% Day-1 retention through carefully designed mechanics and comprehensive analytics that informed continuous optimization. Our monetization strategy generated sustainable revenue while maintaining high user satisfaction.

The main challenge was creating a game that was simple enough for hyper-casual audiences but engaging enough to retain users long-term. We had to implement sophisticated analytics to understand player behavior and continuously optimize the game mechanics. Additionally, we had to balance monetization without disrupting the core gameplay experience.

Project Tips

Here are the key features and highlights of this project that showcase our expertise and attention to detail.

  • Achieved 25% Day-1 retention through simple mechanics
  • Implemented comprehensive analytics tracking 50+ events
  • Built A/B testing system for level difficulty optimization
  • Created rewarded video ads with 4.5% conversion rate
  • Developed viral sharing features increasing organic installs by 40%

Overview & Challenge

We developed a hyper-casual puzzle game that demonstrates our expertise in creating simple yet engaging mobile games. The game achieved 25% Day-1 retention through carefully designed mechanics and comprehensive analytics that informed continuous optimization. Our monetization strategy generated sustainable revenue while maintaining high user satisfaction.

The main challenge was creating a game that was simple enough for hyper-casual audiences but engaging enough to retain users long-term. We had to implement sophisticated analytics to understand player behavior and continuously optimize the game mechanics. Additionally, we had to balance monetization without disrupting the core gameplay experience.